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Digital Marketing Specialist at Synack
Redwood City, CA, US

Imagine a world dedicated to Security Without Compromise. Synack, headquartered in Silicon Valley with regional offices around the world, has protected over 100 global organizations by reducing companies’ security risk and increasing their resistance to cyber attack. How do we do this? By utilizing the world’s best and most trusted team of ethical hackers who test through our powerful and controlled platform to deliver real security without compromise. At Synack, we aren’t afraid to think outside the box or take on big challenges. Backed by top-tier venture capital firms including Kleiner Perkins Caufield & Byers, Microsoft, and Google Ventures, Synack's mission is to leverage global security talent coupled with advanced technology to help enterprises discover security vulnerabilities before they become business problems. Discover the possibilities at Synack!

Synack is seeking a talented digital marketing specialist to grow our digital marketing efforts to the next level. In this role, you will work cross-functionally with the Product Marketing team on campaign development, hands-on implementation, analysis and campaign optimization. You have a creative streak (experience in Adobe Creative Cloud is a huge plus) and are passionate about digital marketing trends, data-driven testing, and are relentlessly looking for new ways to drive conversions and KPIs. This is a great opportunity for candidates developing in the digital marketing field who are ready to take their career to the next level. 

Here’s what you’ll do:

  • Assist the Digital Marketing team lead to create and launch campaigns across a variety of digital channels, including display advertising, social media, emails, and content syndication
  • Collaborate with the Product Marketing Team to develop compelling copy for SEM, emails, landing pages, and website updates
  • Develop A/B testing strategies to help gain further insight into the messages and campaigns that are resonating with target personas
  • Support Digital Marketing with campaign execution as needed, including building and executing campaigns in a variety of platforms including Marketo, Google AdWords, social media (HootSuite or Buffer), and more
  • Analyze campaign metrics and team feedback to continuously improve and optimize digital campaigns

Here's what you'll need:

  • Bachelor's in Marketing or related field 
  • 3+ years of experience working in Digital Marketing in-house or at an agency
  • Knowledge of and experience working in at least one major digital platform such as Marketo, AdWords, HootSuite etc. 
  • Experience analyzing campaign results and reporting on success metrics
  • HUGE PLUS - experience in Adobe Creative Cloud creating images and graphics for digital campaigns