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Senior Solutions Marketing Manager - Healthcare / Finance Verticals at Carbon Black
Waltham, MA, US / Boulder, CO, US / Raleigh, NC, US / San Francisco, CA, US / New York City, NY, US / Boston, MA, US

We’re looking for a dynamic and experienced Senior Solutions Marketing Manager -Healthcare or Finance Vertical, to help drive awareness and adoption of our leading next-generation endpoint security solutions within critical verticals. In this key role, you will work closely with Sales, Marketing Communications, Demand Generation, and Threat Analysis Unit to drive differentiated industry reports, thought-leadership materials and marketing campaigns.

 

Carbon Black is a fast-paced environment, and we are seeking someone in this role who can be innovative, rally a team, and make amazing things happen.

 

What You’ll Do

·        Own the value propositions and core content for key industries starting with finance and healthcare

·        Develop compelling messages that speak to the unique needs of buyers in these industries, reaching targets in non-traditional ways

·        Understand the key security issues facing each industry including regulations, compliance, industry mandates and serve as industry spokesman

·        Build joint sales & marketing programs across digital, field, and ABM that deliver results within verticals and achieve a demonstrable ROI

·        Lead sales enablement activities & provide channel marketing support within healthcare /financial verticals

 

What You’ll Bring

·        5-7 years’ of B2B software marketing experience to finance or healthcare companies

·        Tech savvy team player and team leader with the ability to positively influence without direct authority to drive deliverables

·        Experience developing customer-facing content for a SaaS / Cloud business

·        Bonus points for: Security industry experience and/or MBA

 

Ideally, we'd love this person to sit in our Waltham Headquarters, but for the right candidate, this position can be 100% remote (US).