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Director of Marketing at SiFive
San Mateo, CA, US
SiFive is the leading provider of market-ready processor core IP, development tools and silicon solutions based on the free and open RISC-V instruction set architecture. Led by a team of seasoned silicon executives and the RISC-V inventors, SiFive helps SoC designers reduce time-to-market and realize cost savings with customized, open-architecture processor cores, and democratizes access to optimized silicon by enabling system designers in all market verticals to build customized RISC-V based semiconductors.
 
 
As the Marketing Director at SiFive you are not the type who is afraid to take on new challenges. Instead you are ready to inspire the world to join us in our revolution. You are creative and you think outside the box. As a leader you are action oriented. You have the ability to work strategically to develop a marketing vision yet you prefers to get your hands dirty and execute as well.
 
If you are ready to advance to the next stage in your career by taking on a highly visible position that will have a direct and measurable impact on business results, please join us!

Responsibilities

  • Lead a cross-functional marketing team.
  • Develop and then own a marketing vision - Working closely with the executive team.
  • Create, champion, promote, and develop various marketing campaigns. These will take the shape through a combination of areas, including SiFive events, hackathons, Tech Talks, media relations, press events, tradeshows, partnerships, social media, email, website, as well as both earned and unearned coverage.
  • Own and manage the relationship with our PR/Marketing agency.
  • Drive and create content for the SiFive Newsletter, SiFive Blog, as well as social media coordination across all SiFive channels. Content should comply with SEO best practices - working with your team.
  • Develop a media relations plan that promotes SiFive’s brand awareness and positions the company as an industry leader.
  • Ensure brand consistency across all company channels.
  • Identify, vet and help create opportunities to obtain media coverage for SiFive and SiFive’s strong list of customer and partner testimonials and new wins.
  • Develop supporting media relations materials (fact sheets, response statements, news releases, briefing materials, etc.); provide effective and innovative support for customer communication opportunities.
  • Support and the grow the ecosystem around SiFive, including contributing to the RISC-V Foundation as well as other industry associations and events.

Qualifications

  • Experience: 8+ years of experience in media relations, content marketing, or other related programs within the SaaS, PaaS, or semiconductor industries.
  • Relevant experience/professional and technical skills: public relations, media relations, corporate communications, excellent verbal and written communications skills, organization skills, content management, SEO, graphic design execution, and creative design execution.
  • Bachelor’s degree. 
 
 
SiFive is proud to be an equal employment opportunity workplace. We offer a competitive compensation package that includes flexible paid time off, health, vision and dental benefits, 401(k) plan, employee stock option program, and much more. If you yearn to be challenged and wish to work in an environment where the boundaries of your creativity and skills will be tested, then SiFive is place for you.