Startup Careers

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Local Marketing Manager – Mongolia at What3Words
Ulaanbaatar, MN

We are looking for an experienced marketing manager who is ready to make the jump to an award-winning start-up and help us change the world, based in Ulaanbaatar, Mongolia working with our partners such as Mongol Post, Khan Bank and over 20 e-commerce companies.

As the Local Marketing Manager you will work for the local team and with the global team to coordinate our local consumer activation & media partnerships and our B2B content and events strategy. This will include overall project management and relationship building, but will also require the ability to create relevant content, post on our social channels, generate and cultivate inbound sales leads and monitor overall campaign performance.

We are looking for a dynamic individual who will bring many new ideas to the table and who will be excited to explore new high impact tactics to drive downloads and engagement with consumers and sign-ups and integrations from businesses. This role is key to shaping the local presence of our company, and Local Marketing Manager needs to exude the energy, passion and drive to change the world that each of our individual employees possesses.

Responsibilities

  • Manage local marketing & activation plans in conjunction with local agency partners: Coordinate on the ground activations, maximise value and impact of local media partnerships and ensure all required assets are delivered at the highest quality and on-time and on budget, with approval from the Global team
  • Nurture our local community by managing development and deployment of our monthly newsletter, in conjunction with the global team (who will manage production and deployment)
  • Maximise our voice at events to drive business leads & PR
  • Develop and expand our online community of advocates and orchestrate blogger outreach efforts
  • Oversee design of our local social media assets (e.g.,: Facebook cover photo, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog), working in partnership with the London team
  • Design, create and manage promotions and tactical Social ad campaigns
  • Support Business Development with marketing ideas and creative assets for local B2B meetings
  • Work with Business Development team to flag and follow-up with relevant business leads
  • Update WordPress site content where relevant to support your local social media needs

Requirements

About You

You will have:

  • Approx 2 years of experience
  • Excellent understanding of all media channels both on and off line, specifically in digital/social marketing
  • Excellent written and verbal communication skills in Mongolian and English
  • Strong project management skills and ability to maintain order despite many competing priorities and needs
  • Experience managing integrated campaigns, including events, media sponsorships, print, radio, TV, paid social; ideally you have worked on/with both B2B and B2C brands
  • Experience managing advertising and media agency partners; ability to build strong, respected relationships that motivate the agency to deliver to the highest quality standard, on time and on budget
  • Experience developing strategic proposals and executing them
  • Ability to assimilate information quickly
  • Full working knowledge of all software tools required to complete the role (WordPress, Facebook Ad Manager, LinkedIn Campaign Manager, etc.)

You will be:

  • Highly proactive, will have your own informed point of view and strive to deliver the highest quality of work in the most efficient way possible
  • Excellent at making things happen quickly and efficiently
  • Educated to degree level or equivalent (university of life counts, too)
  • Extremely tech-savvy
  • Calm under pressure
  • Ambitious and interested in building a long-term career with us
  • Commercially-minded and committed to global social change through business
  • Motivated by challenging targets
  • Highly collaborative and able to communicate requirements and priorities to the Global team in London

Extra credit if you:

  • Have run your own business or worked in a fast growing start-up in a similar role, and been demonstrably influential in its fast growth.
  • Good written skills and some design capabilities
  • Fluency in other languages

 

Our business development team is made up of bright graduates, experienced team builders and outstanding salespeople. We are looking for someone dynamic who believes in our vision for change and is excited to join the company at this stage of growth.

We have a culture that encourages curiosity and imagination in how we achieve our goals, and an absolute focus on building a global business.

This is an incredibly exciting time to be joining what3words, as we begin to explore new global territories. We hope in 5 years you will be proud to tell people you were one of the early joiners at what3words.

Benefits

Salary: $1,000 USD per month

Holiday: 25 days per year